The bathroom is no longer exclusively a private space: it’s the new heart of the home. This is the philosophy behind Plural, the VitrA collection that sets the new standard in contemporary bathroom furnishings. Born out of the creativity of designer Terri Pecora, the line is inspired by the iconic charm of the mid-fifties living room, bringing to the wellness area all the harmony and liberty normally associated with other parts of the home.
At the heart of the project is the concept of shared intimacy. Through this humanistic approach, Plural invites us to rediscover the pleasures of self-care in company, making a daily ritual into a social experience. The true technological innovation permitting this revolution is a patented system of drain traps which allow washbasins to be installed in unconventional locations – even in the middle of the room or at an angle – freeing the bathroom from the usual architectural limitations.
The style of the collection revolves around a skilful balance of contrasts:
- Lightweight structures: black metal supports volumes of solid wood and colourful ceramic
- Colour palette: alongside classic matt white and taupe, the collection includes expressive hues such as retro green and burgundy
- Creative modularity: rotating mirrors and cabinets are smoothly integrated for a "convivial" user experience.
VitrA has now expanded the Plural range with the introduction of new container units of neutral, minimalist design. Matching columns and wall-hung units, strictly without handles, offer a response to the search for visual cleanliness and practicality. This modularity makes the collection easily adaptable to a variety of different styles, while maintaining the distinctive identity that has won the brand such prestigious international acknowledgements as the Good Design Award and the Wallpaper* Award.
With the evolution of Plural, VitrA confirms its ability to combine technical innovation with elegance, transforming the bathroom into a luminous refuge where every little gesture becomes a shared ritual.
