{"id":15221,"date":"2014-09-25T07:45:34","date_gmt":"2014-09-25T05:45:34","guid":{"rendered":"http:\/\/www.area-arch.it\/reverso-2\/"},"modified":"2015-09-24T19:52:00","modified_gmt":"2015-09-24T17:52:00","slug":"reverso","status":"publish","type":"post","link":"https:\/\/www.area-arch.it\/en\/reverso\/","title":{"rendered":"reverso"},"content":{"rendered":"<p>The story of the creation of Reverso (in India, as response to the demand of polo players who wanted an unbreakable watch) is even more amazing than it may seem. The watch launched in 1931 vaunted its characteristic rectangular Art Deco form, but another square version had also been studied. In 2006 the watchmakers and designers of Jaeger-LeCoultre rediscovered this watch, so rich in history and at the same time completely new. Both have attracted attention due to their creativity, and present interesting novelties from time to time, all vaunting outstanding performance and sophisticated design. In 2011 the Reverso is again prepares itself to amaze and conquer its passionate fans, while remaining faithful to its own legend, with its new creation: the Grande Reverso Ultra Thin.<\/p>\n<div id='gallery-1' class='gallery galleryid-15221 gallery-columns-3 gallery-size-thumbnail'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.area-arch.it\/en\/reverso\/patrimony_reverso-2\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"100\" src=\"https:\/\/static.tecnichenuove.it\/areaarch\/2015\/09\/Patrimony-Reverso-2-150x100.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-15211\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-15211'>\n\t\t\t\tViews of the rotatory motion of Reverso\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.area-arch.it\/en\/reverso\/brevet-reverso-fr_p1\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"100\" src=\"https:\/\/static.tecnichenuove.it\/areaarch\/2014\/09\/brevet-Reverso-fr-p1-150x100.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" srcset=\"https:\/\/static.tecnichenuove.it\/areaarch\/2014\/09\/brevet-Reverso-fr-p1-150x100.jpg 150w, https:\/\/static.tecnichenuove.it\/areaarch\/2014\/09\/brevet-Reverso-fr-p1-724x486.jpg 724w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.area-arch.it\/en\/reverso\/monsieur-mag-11-7\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"100\" src=\"https:\/\/static.tecnichenuove.it\/areaarch\/2014\/09\/Monsieur-Mag-11-7-e1443116423567-150x100.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-15214\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-15214'>\n\t\t\t\tOn March 4, 1931 the French engineer Alfred Chauvot registered the patent of a clock that  \u201ccan rotate on itself sliding in its support.\u201c\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.area-arch.it\/en\/reverso\/monsieur-mag-11-8\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"100\" src=\"https:\/\/static.tecnichenuove.it\/areaarch\/2014\/09\/Monsieur-Mag-11-8-e1443116433771-150x100.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-15215\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-15215'>\n\t\t\t\tOn March 4, 1931 the French engineer Alfred Chauvot registered the patent of a clock that  \u201ccan rotate on itself sliding in its support.\u201c\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.area-arch.it\/en\/reverso\/monsieur-mag-11-2\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"100\" src=\"https:\/\/static.tecnichenuove.it\/areaarch\/2014\/09\/Monsieur-Mag-11-2-150x100.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.area-arch.it\/en\/reverso\/monsieur-mag-11-6\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"100\" src=\"https:\/\/static.tecnichenuove.it\/areaarch\/2014\/09\/Monsieur-Mag-11-6-150x100.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-15218\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-15218'>\n\t\t\t\tThe watch launched in 1931 vaunted its characteristic rectangular Art Deco form, but another square version had also been studied.\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.area-arch.it\/en\/reverso\/monsieur-mag-11-12\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"100\" src=\"https:\/\/static.tecnichenuove.it\/areaarch\/2014\/09\/Monsieur-Mag-11-12-150x100.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>The story of the creation of Reverso (in India, as response to the demand of polo players who wanted an unbreakable watch) is even more amazing than it may seem. The watch launched in 1931 vaunted its characteristic rectangular Art Deco form, but another square version had also been studied. In 2006 the watchmakers and<\/p>\n","protected":false},"author":2581,"featured_media":15209,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[],"class_list":["post-15221","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-no-category"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>reverso | Area<\/title>\n<meta name=\"description\" content=\"The story of the creation of Reverso (in India, as response to the demand of polo players who wanted an unbreakable watch) is even more amazing than it\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.area-arch.it\/en\/reverso\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta 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